yet more simpsons marketing
the simpsons movie finally opens today.
and i heave a sigh of relief.
because it means the promotional assault will finally let up. even as a long-time simpsons fan (who isn't???), the non-stop ads, high-profile branded partnerships, kwik-e-marts, blog takeovers, digital billboards, static (cryptic!) billboards, movie theater photo ops, simpsonizers, custom simpsons avatars, agricultural mischief, la weekly wrap-arounds, la weekly cover & cover story, couture fashion shoots (my 2nd least hated marketing effort)...
...have all been a bit overwhelming. and i'm sure my list is far from complete. though their efforts have successfully convinced me to see it on the big screen. four weeks after it opens. for three dollars.
and i close with my least hated simpsons movie marketing carpet bomb:
and i heave a sigh of relief.
because it means the promotional assault will finally let up. even as a long-time simpsons fan (who isn't???), the non-stop ads, high-profile branded partnerships, kwik-e-marts, blog takeovers, digital billboards, static (cryptic!) billboards, movie theater photo ops, simpsonizers, custom simpsons avatars, agricultural mischief, la weekly wrap-arounds, la weekly cover & cover story, couture fashion shoots (my 2nd least hated marketing effort)...
...have all been a bit overwhelming. and i'm sure my list is far from complete. though their efforts have successfully convinced me to see it on the big screen. four weeks after it opens. for three dollars.
and i close with my least hated simpsons movie marketing carpet bomb:
posted by cattv at 8:36 AM
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