my two cents on super bowl xxxix

• the teams need prettier uniforms. i smell a project runway challenge for the next season!
• the "top 10 ad elements" fedex ad was NOT smart. nor creative. it was observant. and obvious. get a new favorite ad already.
• the budweiser parachuting ad WAS smart. it made me laugh. it was memorable. that's all you need from a super bowl ad right? mini-super-hilarious-add-afflicted 30 second sitcoms? brand recall schmecall.
• mustang convertible ad was mind-numbingly dull and uselessly annoyingly oft repeated.
• more info: ifilm.com, adage.com(im me for log in info), ameriquest. i made an excel spreadsheet of ads that stood out to me, but with the obscene amount of critiques and streaming video that have already been posted on the net, i'll just leave you and google to it. shoo.